greenco offers a focused array of digital strategy services, brand placement and niche consulting to cannabis verticals, dispensaries, cultivators, processors, labs, trade groups and ancillaries across the United States and Canada .
Whether you are an established cannabis company or an industry start-up in need of professional marketing help, digital asset management or consulting on any level, greenco can provide a valuable contribution to your success in the exponentially expansive adult-use and medical cannabis space.
Search engine optimization is no longer an optional feature for most business websites and, without it, you may be leaving lots of potential customers in the dark about your brand. Using the services of an SEO professional will always improve the health of your cannabis company's website in the long run. Whether D2C or B2B, if you need to be found on the internet to develop new business, organic search must be optimized on some level. Optimization available for all platforms, including but not limited to Shopify, Squarespace, GoDaddy, Weebly, Wix and Wordpress.
Search Engine Marketing, also know as Pay Per Click (PPC) or sometimes Cost Per Click (CPC) is a tried and true marketing channel with bankable ROI/ROAS when managed optimally. Google Ads (formerly Adwords) is the most recognizable option and currently the most effective, but other channels beyond Bing, such as private display networks and programmatic advertising, have entered the fold as supplemental or even replacement platforms for targeted ad delivery.
Your company needs to be where your customers are, despite the inherent challenges of controlling something you don't own. Your brand's social media assets must be optimized very thoughtfully to stick out in 2022 and beyond.
Facebook, Instagram, Twitter, LinkedIn and Pinterest, as well as directories like Yelp, Leafly and weedmaps are all candidates for best-practice optimization.
We speak with cannabis operators, municipal stakeholders, industry experst, vendors and consumers on a daily basis. VHaving a 30,000 ft view of the space gives us a birdseye view of the trends, tribulations and a strong sense of provinical and municipal pain points and consumer needs.
